VERY BAD PUBLISHERS iUNIVERSE…iMOCK some more.
on August 30th, 2012Here is an extensive post I wrote on the self publishing service iUniverse, which charges ridiculous amounts of money for baseline services, squeezing newbies out of vast amounts of cash. Aspiring pro authors hope they’ll get a bestseller, and all they really get is a big bill.
iUniverse charges you $699 to tell booksellers they can return your book if it doesn’t sell.
Returnable books is standard in publishing, except for the comic book direct sale market. Why on earth anyone would charge you $699 for this service I cannot fathom.
Except they want to make a buck from your ignorance.
First off, you guys gotta realize that once booksellers see your book coming from iUniverse, they know it is self published and are far less likely to stock it. Booksellers know Vanity Press when they see it. OK? Let’s just get that out of the way right now.
Scour the shelves of any retail bookstore outside the direct market, and I defy you to find five copies of anything self published. I’m not saying it never happens, I am saying it is sort of like, I dunno, having a meteor hit your house.
You know what all of this stuff is, don’t you?
These people convince wannabe pros that the only real difference between them and a bestselling author is big money, and that big money will buy you fame. It’s the Kim Kardashian school of accomplishment.
For only $799, we’ll make you go viral!
Say, folks, don’t you think that if $799 was all that stood between you and instant internet fame, everyone would be doing it? You think?
When I originally posted my little review of the services of iUniverse, some internet asshat tried to dismiss it as me being a big bully on behalf of my good friend Arlene Harris, who approached me about her bad experience at iUniverse, and asked me to make it public.
Folks, I’ve probably met Arlene three times in my life, and I consider her the same kind of internet friend I consider many of the people who come to my blog: good conversation, and some fun posts. I am not her personal sock puppet to make shit up and post bad things about honest publishing companies. No conspiracy here, but thanks for playing.
But you don’t have to take my word about iUniverse, or its parent company Author Solutions, now the property of Penguin.
Have some fun reading these articles over at Suess’s Pieces blog.
iUniverse Complaints: The Complete Index
I’m a midwestern, polite-to-the-point-of-death person (you could be stabbing me and I would ask you to please stop), and I ended up shouting over this woman, “Gracie! Gracie! Gracie! I am not buying any more services!” She was going on about how iUniverse was the number one self-publishing company. I said, yes, I have already published my book with them, and I’m not doing any more for it. In a very accusatory manner, she said, “So what do you expect me to do with your book?” I said, “Nothing. Let it go.” “You want me to ignore your book?” She seemed very angry.
You really REALLY need to read this.
What I find funny is that even with all the promotion I did, iUniverse tells me that I haven’t sold but a total of 49 books in the 3rd quarter (July, August, Sept, 2011) and 70 books in the 4th quarter (October, Nov, Dec 2011). I know this is a lie, and I have proof that I have sold more then was being reported through Amazon and Barnes & Noble.
In fact, after I called customer service at least 50 times to no avail, I finally got a call from Pamela H. She was completely incompetent and downright mean. She said, “We will publish anyone’s book, we are not going to market and hold an author’s hand. That is the author’s job; we are simply a POD [print on demand] company.”
I got mad and reminded her that I hired her, and that IUniverse was working for me, not the other way around. iUniverse did not represent themselves as a simple POD when they were selling me their services. I insisted she send me proof of my sales and royalties and explain where their 80% was being spent.
OK, I will tell you that being on a television show will not necessarily bring in big sales. I speak from experience. Being on one episode of a show on the SyFy Channel will not change your life.
But the kicker there is the royalty is a net royalty agreement. In accounting speak, net pretty much means nothing.
For added snaps and giggles, here’s a fake id and fake account from an Author Solutions consultant.
Now off to the Attorney General of Indiana.
Because the fun never ends, one of my old Very Bad Publishers has now entered the self publishing racket. For the princely sum of $7000, they will now publish your self published book!
This is what happens to publishers how are very very bad at their jobs, and who end up selling their own building to do business out of their own basement.
You know I can’t wait to write that blog post.




Disgusting.
It should be noted that the fee to be listed to booksellers as “returnable” is charged by Ingram (distributor to bookstores), and boBokstores in general will not order multiple copies of an unknown book if they cannot return the book to “the publisher.”
Regular publishers usually pay this fee as part of doing business, on the behalf of all entries in their catalog. A self published author, doing it print on demand, either sets up their own imprint with a return address for bookstore returns (ie, unsold copies come back to you ), or they accept that their printer is their “publisher” and will not accept returns without the fee to the distributor.
Sucks, but at the moment, that’s the facts of life about the business. So, that is one particular fee that isn’t them just trying to make money off you. But because it is an annual fee, a self-publishing POD author needs to consider if it is worth it. What is the likelihood that enough brick-and-mortar stores will carry multiple copies of your book that returnables is a question. Because if you generate enough interest for a reader to actually go to a store and request it, the store will order one copy for that customer.
But the rest of it… yeah.
The average newbie author has no freaking clue that paying this fee will avail them absolutely nothing. And if the books are returned to iUniverse, why is every author paying the fee? If iUniverse is handling fulfillment, hm? iUniverse charges all this money, becomes defacto publisher, and even has a catalogue.
But you, author, have to pay an extra fee as if you are an individual publisher. Even though iUniverse is your publisher.
And we all know better than 99% of those books is never getting a bookstore order.
omg see, see?
I will say again that when it first started IUniverse was a pretty good deal. I got two decent books (will argue about the covers forever, but whatever) set up for PDF files and listed on Amazon and B&N and those were $100 each, which I ended up making back on each book at least, so I didn’t lose anything at least and sold some books. And at no time did I get bombarded with upselling.
By the time book 3 came out five years after book 2, that other company had bought IU and wanted to charge $500 for a book roughly the same size as the 2nd one. And I got “free advertizing tools” which turns out to be the butt ugliest, horrifically designed set of “bookmarks and business cards” I have ever seen. I still have the file marked “ugly media” and will happily show people what I got for “free” from a company that allegedly specializes in helping an author market a book. This is one of those times when “my fourth grade niece could do better” is SO not an exaggeration. Remind me to post them somewhere and I’ll send you a link to them.
Seriously, it drove me crazy people thought I was just making up a big mean post about iUniverse to take revenge on your behalf. Like, really. God, people.
See? It’s not just Arlene.
I mean, we are definitely good internet buddies, but why the hell would I make this shit up? GEEZUS.
Yeah, definitely post more. Their design services, printing, et al. Just awful and overpriced. There are many, MANY online printing services where you can get postcards, business cards, etc for very good prices.
If you go to their website they will now also produce a promotional video for you which will cost you about what a car will cost you.
If you have no computer chops, there are plenty of people whose basic skills will not set you back this kind of dough.
I picture this company getting the bulk of their income from people who are intimidated by computer basics. I know, I’ve been there. I had no computer skills to speak of once upon a time and spent years dealing with some creep who really ripped me off because he convinced me I could not possibly know as much as he did, would only screw things up, etc etc.
He set me back a good five figures, and ruined my archives.
Now that I can do a lot of this stuff myself, I am amazed how easy it is, and what a lot of time, money and angst I wasted being intimidated by the machine. Of course, computers are so much more user-friendly than they were just ten years ago, and what I can do now used to be difficult. Which is sort of the point. If people would just buy a computer, spend a few grand on the equipment, take some classes at a local community college, they’d save money and have all the chops they need to make their own books. There is no reason to spend their money on these publishing services. The cost of these services would buy the equipment and knowledge to do everything yourself every time you need to do it. And you’d have money left over.
btw thanks for link to the IUniverse complaints index. I’ll be reading that for awhile. Not like I had other stuff to do this afternoon, right? XD
oh and holy chrome, reading through these posts I found out something: one of the ebook publishers I was looking at, Booktango (the one I laughed at on Twitter for actually making their authors buy copies of their own books if they do the “free” publishing, but they get one whole copy of their very own if they do the $49.99 package?)
Guess who they’re part of. Just guess. Pleasepleaseplease. You’ll not in a million years guess who they’re affiliated with.
Can I spot ‘em or can’t I?
Wow check this out:
http://indiereader.com/2012/07/penguins-new-business-model-exploiting-writers/
“Before they leave the clutches of Author Solutions, however, writers are subjected to never-ending phone calls hawking a string of overpriced, useless services, including the press releases described above. As such, the average customer spends around $5,000 over their “lifetime” with the company, but only sells 150 books.”
Basically, you sell all those to your family and friends. And it costs you $5000 to do it. I just had a young woman come to me all excited about getting published for the first time. And it turned out to be one of these vanity press things. She was thrilled it would only cost her $1500 for her first book.
I had to explain to her that is not what real publishing is. She had no idea.
And then there’s this:
“After I blogged about this severe over-charging, two iUniverse customers complained in the comments that after they didn’t respond to that offer, iUniverse published their e-books anyway – without their permission. One of those writers is still trying to get her unauthorized edition removed, several months later.”
Book pirating is what that is.
I like the picture with the article – tells you all you need to know.
What, don’t you think having someone set up a MySpace account for you and giving you your own password is worth $799?
lol, a Myspace account? What, were all their Geocities accounts taken? *headdesk*